What am I doing wrong?

Damonsfcd

Damonsfcd

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Hi folks, I'm at my wit's end here. So far I've registered my business on google plus, created a Google Adwords ad, made a Facebook for my business, promoted it, registered on yelp, and made a website. I've only gotten one call. Heck, I even promoted a post on a group in my area with over 5,000 members saying (paraphrasing here) "hey, I'll give you a maintenance wash and you can pay what you want" just to put myself out there. I haven't had a single like, comment, inquiry, or anything else from that post.

My heart is breaking. What am I failing at?

Here's my FB page: facebook.com/damonsfcd

Here's my website: damonsfcd.com

I haven't had any paying customers yet.
 
No referrals or repeat business from past details done?
 
How many details have you done prior to opening your business? Word of mouth is always the most effective advertising you can have. Some referrals from past work would help. Any job you do try to get some refferal business.
Sorry things are starting out slow. Work on your reputation every chance you get. Both your work and your personal reputation. If you go to church you may be able to drum up some business there. Do you have any neighbors that have shown interest in your work? Mention to them you went into business. Even washes at this point will help pay the bills.
 
personally, i think you should do a couple close friends car's. take many different 50/50 shots, before and after shots also. give them 50% off, or more. you have to get people talking about you. also, need more "friends" on facebook. only a certain percentage of people see your posts. so out of that 80 followers you have, maybe 20 people actually saw your post!


edit: tell new customers that for every 1 new customer they bring you, you'll give them 25% off their next service. give them an incentive to talk about you. by doing this, if someone tells 2 people, you didnt lose 50%, because without that person you wouldn't have gotten those 2 services they referred to you, or the 50% they're paying for the returning discount!
 
Start with your family and friends and give them half price on details in exchange for likes and posts on facebook or social media. Pass out complimentary gift certificates to business owners so you can get people talking about you. Word of mouth if stronger then you think

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RFrommann said:
personally, i think you should do a couple close friends car's. take many different 50/50 shots, before and after shots also. give them 50% off, or more. you have to get people talking about you. also, need more "friends" on facebook. only a certain percentage of people see your posts. so out of that 80 followers you have, maybe 20 people actually saw your post!
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View attachment 36410

It seems like people are seeing them, but they don't care. I'll take your suggestion with the before/after shots and deep discounts. Maybe I'll have to suffer in the beginning with getting paying customers, but I am so meticulous and the work is so hard on my body, especially starting off with only a pop tent that I can only fit a car under, that I've been reluctant to give on my pricing. It looks like that is what I shall do.

I've always felt that the more one suffers, the greater the reward will be.

Thank you, RFommann :)
 
raysanni said:
Start with your family and friends and give them half price on details in exchange for likes and posts on facebook or social media. Pass out complimentary gift certificates to business owners so you can get people talking about you. Word of mouth if stronger then you think

Sent from my LGLS990 using Tapatalk
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Gift certificates? I, trying to think how I would go about doing that, and keeping track of them. Have you had any experiences with people abusing these? i.e. Counterfits?
 
Number the cerificates and keep alist of where and who you gave them to. Make them out for %10 percent off or $20 dollar value. You have to give people an incentive to go with you. If they like your work then word of mouth travels fast.

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Dont ever give your services away unless your doing a demostration for multiple people

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I liked your Facebook page :xyxthumbs:

One thing I would do is to make relevant posts on your Facebook page to try and drum up business.

I see you're in Waco. I am also from Texas so I know the havoc the sun can wreak on a vehicles paint there. Make a post about that. No better time than in the middle of summer.

Something along the lines of this:

"They say your car is the 2nd largest purchase you will make in life next to your house. One of the best ways to protect your investment is to keep a coat of wax on the paint at all times! Give me a call or send me a message and let's talk about what I can do to protect your ride from the elements".

Along with this, I would post a couple pics of vehicles with clear coat failure to really drive the point home.

Just a thought. Feel free to just copy and paste to your page if you like the sounds of it. :dblthumb2:
 
mires said:
I liked your Facebook page :xyxthumbs:



One thing I would do is to make relevant posts on your Facebook page to try and drum up business.



I see you're in Waco. I am also from Texas so I know the havoc the sun can wreak on a vehicles paint there. Make a post about that. No better time than in the middle of summer.



Something along the lines of this:



"They say your car is the 2nd largest purchase you will make in life next to your house. One of the best ways to protect your investment is to keep a coat of wax on the paint at all times! Give me a call or send me a message and let's talk about what I can do to protect your ride from the elements".



Along with this, I would post a couple pics of vehicles with clear coat failure to really drive the point home.



Just a thought. Feel free to just copy and paste to your page if you like the sounds of it. :dblthumb2:
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Great idea!

Only modification I will make is removing the word "investment".

The vast majority of cars are a depreciating asset. A liability instead of an investment.

However, taking good care of your assets does allow them to retain greater value for a longer period of time. :)

I'll get right on it, and thank you :)
 
Mires, how do you like that post?

If it's good, feel free to copy/paste. :)
 
raysanni said:
Number the cerificates and keep alist of where and who you gave them to. Make them out for %10 percent off or $20 dollar value. You have to give people an incentive to go with you. If they like your work then word of mouth travels fast.

Sent from my LGLS990 using Tapatalk
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Solid. I'll draw up some tonight. Thanks!
 
Sorry about your luck. Facebook can help if you do it right. You need good before and afters. They want to see what you started with so they can get a feel of the quality work you can do. I dont get a lot of call through facebook or my other online things i am doing. It mostly word of mouth that will bring them in. Most of the time when i get a call from any on line stuff (web site, yep, google places ect) the car messed up interior is trashed or they are selling the car and need a good over haul. One other thing always answer the phone no matter what the caller id is most of my calls coming in are out of state numbers! People when they move they dont change their cell phone area. i lost some business not answering some of though calls. My web site is full of before and afters some time they will reference the car on my site. Like i want what you did the the red cmary on your side. So it dose help. And lastly it takes time.





 
sayroger said:
Sorry about your luck. Facebook can help if you do it right. You need good before and afters. They want to see what you started with so they can get a feel of the quality work you can do. I dont get a lot of call through facebook or my other online things i am doing. It mostly word of mouth that will bring them in. Most of the time when i get a call from any on line stuff (web site, yep, google places ect) the car messed up interior is trashed or they are selling the car and need a good over haul. One other thing always answer the phone no matter what the caller id is most of my calls coming in are out of state numbers! People when they move they dont change their cell phone area. i lost some business not answering some of though calls. My web site is full of before and afters some time they will reference the car on my site. Like i want what you did the the red cmary on your side. So it dose help. And lastly it takes time.











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Much appreciated! Say, what did you polish the rust off of those wheels with? 0000 steel wool?
 
Damonsfcd said:
Great idea!

Only modification I will make is removing the word "investment".

The vast majority of cars are a depreciating asset. A liability instead of an investment.

However, taking good care of your assets does allow them to retain greater value for a longer period of time. :)

I'll get right on it, and thank you :)
Click to expand...


Good idea on the "investment" part. I mean they are an investment. Just a poor one lol.
 
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