Recent content by DeepReflections

  1. DeepReflections

    Valuing a Detailing Business?

    Thanks!!! Appreciate the sentiment. Hope everyone here becomes very successful and values what you built. So I am done here as Deep Reflections, and off to a new adventure. Funny thing I am getting quite a demand in Southern California for Ceramics that I am not sure I want to pursue. Had my...
  2. DeepReflections

    Valuing a Detailing Business?

    Never said my way was the only way, your monster ego interpreted it that way. I made some suggestions that worked for me that was just trying to help others out. You made it a personal vendetta for some odd reason that your ego could not handle someone actually posting ideas that were...
  3. DeepReflections

    Valuing a Detailing Business?

    Just thought I would update this post. I sold my business for multiple six figures. Why It was 2 times my gross revenue and was jumped on in an instant because of the loyalty and quality of the delivered product. I had an incredible customer base of high end customers in Silicon Valley that...
  4. DeepReflections

    Website ideas

    LOL.... Clueless
  5. DeepReflections

    Website ideas

    I have to a DUH????, ### what are you talking about???? I never said it was simple(Where did I say that?) just giving a HUGE tip on how to address(pun intended) on how to get Google to know about surrounding areas where your shop is. It has been very effective for me, and hopefully others get...
  6. DeepReflections

    Phone Sales - Elevator Speech

    Exactly, and maybe it is the area I am in, but call in customers want to cut to the chase, and don't want a 42 minute speech on your benefits. For many, many years I was involved in the sales cycle and yes you need to know your customer at the other end, but you need to be succint and deliver...
  7. DeepReflections

    Website ideas

    Mobile has to be friendly, many, many templates are mobile friendly and automagically handle the conversion for you. Google is very sensitive to your location address. I am located in Silicon Valley where the big bux are distributed, so I added at the back of my website, and this has to be...
  8. DeepReflections

    Dealership Ceramic Coating

    I am getting more an more into Ceramic coatings, and have established myself as an exclusive Northern California distributor for a couple of selected products. In talking to dealers, yes they do sell alot of cars, but are looking for maximum profit in their books versus yours. My experience is...
  9. DeepReflections

    Phone Sales - Elevator Speech

    Same difference, but am simply amazed at the lack of response to this post. People as sudsmobile states it is the key to delivering why you are different and makes a huge difference between getting the car in the door and being just another ho hum detailer, with a different price.
  10. DeepReflections

    Phone Sales - Elevator Speech

    How many of you know what an Elevator Speech is? In my Professional career, prior to getting into detailing, I was a Sr. Director/VP of Technical Support at several major software/hardware companies in Silicon Valley. Early on I learned to create an "Elevator speech" a 30 second summary of why...
  11. DeepReflections

    Paint Coating Prices

    Going back to the original question and apologize for the late response. My coating business has simply taken off and I am booked two-three weeks out for $1000+ coating jobs. Now having said that I am in an area of Silicon Valley that is incredibly expensive, so all things are relative. You...
  12. DeepReflections

    Do you offer paint coating warranty?

    Let me dive in on this as I offer several coatings, plus my standard detail. While not crazy about it at all, but Ceramic Pro offers warranties. The real problem is Ceramic Pro is selling its products to anyone that has Auto Detailing in their title. Their business model is sell to anyone when...
  13. DeepReflections

    Startup Capital Help and Revenue questions

    Personally, I think you are going way over your head by getting raw land and building something. If you have the cash great, as Mark Twain said invest in land they aren't making anymore. BUT I would lease at a much lower cost, establish your brick and mortar then go for the raw land/building...
  14. DeepReflections

    Valuing a Detailing Business?

    DavidM235ily, Thank You that was a very detailed answer and I greatly appreciate the time and thought you put into it. I will do the Excel and PPT, that is a great idea. I also need to update my business plan, to show how I have stuck to it and have generated slow but solid growth. To be...
  15. DeepReflections

    Valuing a Detailing Business?

    Interesting thoughts. As the owner, I am not the primary detailer, I do the buffing on the tough ones. I have a crew of 4-5, with one person being in the front office with me as well as working details. We do have a stellar reputation with a good 40% of my customer base being repeat customers...
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