rasch_C
New member
- May 14, 2008
- 91
- 0
First off, I don't know if this is the right forum to post this. If it is not, please move, and I apologize.
So, I've been pretty busy the last couple weeks. We've had dreary weather non-stop up here in Northern WI and jobs have been slow. I had a thought last year to setup vendor booths at car shows for some marketing. The first one being the Chippewa Valley VW Club show in Eau Claire, WI on June 18th. The week leading up to it, I shall refer to as my "Hell Week", and now kinda view it as the Grand Opening for Discern Auto Salon :awesome:
I had flyers to make and print, 50-50 demos to get ready, get some business cards printed, figure out layout and product & tool selection I wanted to have there. It was literally down to the last hour, lots of sleepless nights, but I pulled it off and have some more knowledge so I can make adjustments for the next one.
Pictures are worth a thousand, so the 50-50s I wanted to display are as follows: black door skin, headlamp, and a leather seatback.
Befores of the scrap doorskin that I got from a buddy's body shop:
And the afters:
Now the headlamp display. This, of course, was the talk of my display w/ the VW crowd
And a seatback I secured for cheap from a salvage yard -headamp and seat were $10!
Taped off ready to start cleaning & conditioning thee left side.
Displayed at the show:
Now my booth. Unfortunately there wasn't time to make stands for all the displays, but I will take care of that before the next show as this doesn't look the most professional
The show was smaller, but I had some friends there and knew some others. And, the group extends north to my neck of the woods, so I figured it was a good one to start with. All the real local shows aren't until August - October, so kinda late in the season.
Being the first show that I've done, I took it as a learning experience and can adjust things from that before I do the next show. In that regard, the show went well. I talked to some people, got re-acquainted with some old friends, and got my name out. Repetition of having your name out there is the key to marketing.
Things to note: Have to secure things down better (table cloth flops, flyers tip over, etc.), want to do more applications of Leatherique to really restore the seat before next show (only had time for one app.), maybe a side flyer on points of headlamp restoration, make some stands for the displays.
On a side note, I'd like to point out my headlamp coating curing light. It is modified slightly by me. I found a Nikon tripod at a thrift shop for $8 and made a new shoe to screw onto the light where the handle goes -I can unscrew that and put the normal handle back on in an instant. I also put a top bail handle on to facilitate holding the light when attaching to the tripod. I then secured the ballast to one of the legs using zip-ties. Now, I don't have to hold it when using, and it is fully adjustable
As always, thanks for looking.
Feed back please
So, I've been pretty busy the last couple weeks. We've had dreary weather non-stop up here in Northern WI and jobs have been slow. I had a thought last year to setup vendor booths at car shows for some marketing. The first one being the Chippewa Valley VW Club show in Eau Claire, WI on June 18th. The week leading up to it, I shall refer to as my "Hell Week", and now kinda view it as the Grand Opening for Discern Auto Salon :awesome:
I had flyers to make and print, 50-50 demos to get ready, get some business cards printed, figure out layout and product & tool selection I wanted to have there. It was literally down to the last hour, lots of sleepless nights, but I pulled it off and have some more knowledge so I can make adjustments for the next one.
Pictures are worth a thousand, so the 50-50s I wanted to display are as follows: black door skin, headlamp, and a leather seatback.
Befores of the scrap doorskin that I got from a buddy's body shop:
And the afters:
Now the headlamp display. This, of course, was the talk of my display w/ the VW crowd
And a seatback I secured for cheap from a salvage yard -headamp and seat were $10!

Taped off ready to start cleaning & conditioning thee left side.
Displayed at the show:
Now my booth. Unfortunately there wasn't time to make stands for all the displays, but I will take care of that before the next show as this doesn't look the most professional
The show was smaller, but I had some friends there and knew some others. And, the group extends north to my neck of the woods, so I figured it was a good one to start with. All the real local shows aren't until August - October, so kinda late in the season.
Being the first show that I've done, I took it as a learning experience and can adjust things from that before I do the next show. In that regard, the show went well. I talked to some people, got re-acquainted with some old friends, and got my name out. Repetition of having your name out there is the key to marketing.
Things to note: Have to secure things down better (table cloth flops, flyers tip over, etc.), want to do more applications of Leatherique to really restore the seat before next show (only had time for one app.), maybe a side flyer on points of headlamp restoration, make some stands for the displays.
On a side note, I'd like to point out my headlamp coating curing light. It is modified slightly by me. I found a Nikon tripod at a thrift shop for $8 and made a new shoe to screw onto the light where the handle goes -I can unscrew that and put the normal handle back on in an instant. I also put a top bail handle on to facilitate holding the light when attaching to the tripod. I then secured the ballast to one of the legs using zip-ties. Now, I don't have to hold it when using, and it is fully adjustable

As always, thanks for looking.
Feed back please