davidc11291
New member
- Oct 14, 2011
- 200
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One thing I've noticed in looking at several member's websites is that some of us list prices and some don't. Which do you do, and why?
Do you list prices on your website?
- Thread starter davidc11291
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ScubaCougr
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- Oct 19, 2010
- 558
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I list prices. Helps people who have never had a detail before understand that it doesn't need to be super-high priced and isn't just for exotic sports cars. Also goes along with some of the stuff on the site designed to help educate and hopefully pre-sell customers.
craz0boy
New member
- Apr 6, 2012
- 283
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I recently updated my pricing. I list my starting prices. Gives people a general idea of what I charge before they call.
If they don't want to "pay to play", they won't call. Saves me the trouble from having to name all the prices for the different services I offer.
My typical phone call: What kind of vehicle? What do you want done? Here's my starting price. Ok see you tomorrow
If they don't want to "pay to play", they won't call. Saves me the trouble from having to name all the prices for the different services I offer.
My typical phone call: What kind of vehicle? What do you want done? Here's my starting price. Ok see you tomorrow
AutowerxDetailing
New member
- Apr 10, 2012
- 2,791
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Yes. My website is like my menu. I want it to be as informative as possible for current and future clients.
SeaJay's
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- Aug 2, 2010
- 3,070
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I have gone back and forth with this. I started by not listing them and did get a lot of calls about pricing. So, I added a range of prices for awhile. Actual phone calls asking for pricing dropped, which at the time I thought was a good thing.
I just updated my site again and removed my pricing except for boats and RV's which I just listed my per/ft price.
I changed it because instead of getting people to my site and see a price then go to the next site for their price. I'd rather be able to talk to that person live. This enables me get a feeling for what they are looking for exactly and a chance to make a sale over the phone. I am also able to ensure the person is set up with the right package for their budget and expectations.
I worked for 5 years in an inside sales group where a majority of my calls were from new customers, who would ask general questions, but it was my job to figure out their needs and supply them with the product/service that best fit their needs. So, I'm going to attempt to do the same with my detailing services. It will also ensure I'm better prepared for jobs prior to arriving.
Just my 2 cents...
I just updated my site again and removed my pricing except for boats and RV's which I just listed my per/ft price.
I changed it because instead of getting people to my site and see a price then go to the next site for their price. I'd rather be able to talk to that person live. This enables me get a feeling for what they are looking for exactly and a chance to make a sale over the phone. I am also able to ensure the person is set up with the right package for their budget and expectations.
I worked for 5 years in an inside sales group where a majority of my calls were from new customers, who would ask general questions, but it was my job to figure out their needs and supply them with the product/service that best fit their needs. So, I'm going to attempt to do the same with my detailing services. It will also ensure I'm better prepared for jobs prior to arriving.
Just my 2 cents...
I definitely list my prices. It saves time and trouble of explaining my different packages and cuts out those looking for a cheap detail. My question is why someone wouldn't list their prices. Isn't that the purpose of having a website to inform the customer about your services, prices and proof of your work?
Moore Attention 2 Detail - Custom Mobile Detailing
Moore Attention 2 Detail - Custom Mobile Detailing
I always thought a website was to increase sales. You hope the potential customer looks around your site so he can compare, but some will just hunt for price and call the guy who is $5 cheaper. Wouldn't you like the chance to explain why your service is worth more than the other guy? (I assume it is).
Now if you are getting so many calls it is costing you too much to answer the phone then take steps to reduce the number, but generally more inquiries result in more sales.
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Now if you are getting so many calls it is costing you too much to answer the phone then take steps to reduce the number, but generally more inquiries result in more sales.
No electrons were harmed in the production of this post via Tapatalk
RaskyR1
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- Apr 14, 2008
- 3,733
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if he hunt for price , is not my client.
i don`t need inquiries about 10$ detail so i listed my prices. i been happy so far :dblthumb2: even if my "competition" can`t read the packages and call me to verify the numbers))
Agreed!
statusdetailing
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- May 15, 2012
- 1,325
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if he hunt for price , is not my client.
i don`t need inquiries about 10$ detail so i listed my prices. i been happy so far :dblthumb2: even if my "competition" can`t read the packages and call me to verify the numbers
Cosmin, I feel like you have the best mindset as a detail business owner, on this forum. You only do quality work and you are not afraid to charge for it. It is impossible not succeed with that attitude. You're a huge inspiration to me! Thanks dude!
I hate it when somebody calls me, even though my prices are clearly stated on my website, and they ask for prices and if I have any discounts. When I tell them the price they say they need to still do some shopping around for the best price.
You can never please this type of customer. They will always be the most picky and annoying. I try to avoid this type of customer if at all possible.
So do you think customers that know your prices are going to you because of price or quality? I would think most of the people here would love to answer the question why is your price $20 more than this other guy instead of just not getting the call. I guess coming from a professional sales background I would want the chance to educate the customer and let my quality sell the job not just publish a price and get the customers who like the price.
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No electrons were harmed in the production of this post via Tapatalk
rustytruck
New member
- Feb 20, 2012
- 954
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I list prices for my most common services. It saves the customer and me time by listing a price. My phone is not always ringing from customers asking if I can do the inside and outside of their car for $50
Cosmin
New member
- Oct 31, 2009
- 742
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i never ask why they go with my service. 99% of my clients meet me prior any detail so i guess that makes them decide.
most of the people here are hobbyist , i don`t have the 30 minutes time to explain to every single 10$ wish detail why my prices are like that. last time when i was compared with another detailer it was an $150 difference not $20, i was chosen to do the job and i got a second car from same client.
u right about the education part
, as someone said before publishing the prices save your time and your client time, by seeing your work he decide if the price is worth it.I wasn't really addressing a hobbyist, I was thinking more full timers trying to build their businesses. Most consumers are not that we'll educated in the finer points. You may not sell them on that call but when they look at what the cheaper guy did and didn't do, you have a chance at the next service. You only get that if they know what to look for. If you are trying to build your business and have so many phone calls that you do not have two minutes to chase away the $10 guy, then maybe you should hire someone to answer the phone.
Back in my younger days I worked with tradesmen in developing their sales skills. Most thought of a slick, lying, manipulative, guy as a salesman. Nothing could be further from the truth. The best salespeople educated customers about their products and developed trust. I remember a coworker ten years ago think I was crazy to spend hundreds of dollars having my car detailed when he spent $40 (with tip) at his local war wash. I repeated to him what I was told by a guy who took my call and taught me was the difference. I showed him the differences, and he booked an appointment for a real service. He wouldn't have ever called a pro.
I am a little passionate about sales and marketing so I am sorry if I come off so preachy.
And you really should ask why you got the job. That way you know to keep doing it, plus it usually is a nice compliment which is the nice part of sales. Hearing no is the worst and why some people try to avoid that by only talking with people who have been pre-sold. But if you aren't mailing out reminders to customers, asking for referrals, keeping notes on every customer, you are missing business. How would you like to be the company that shoots out an email to a customer and reminds him his wife's birthday is next month and if he's going to take her out for a nice dinner, his car ought to look up to that special night. Or emailing a photo of him standing there after his last service and asking if his ride still looks that great. Put that emotion right back on him.
Getting down off the soapbox, sorry y'all
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Back in my younger days I worked with tradesmen in developing their sales skills. Most thought of a slick, lying, manipulative, guy as a salesman. Nothing could be further from the truth. The best salespeople educated customers about their products and developed trust. I remember a coworker ten years ago think I was crazy to spend hundreds of dollars having my car detailed when he spent $40 (with tip) at his local war wash. I repeated to him what I was told by a guy who took my call and taught me was the difference. I showed him the differences, and he booked an appointment for a real service. He wouldn't have ever called a pro.
I am a little passionate about sales and marketing so I am sorry if I come off so preachy.
And you really should ask why you got the job. That way you know to keep doing it, plus it usually is a nice compliment which is the nice part of sales. Hearing no is the worst and why some people try to avoid that by only talking with people who have been pre-sold. But if you aren't mailing out reminders to customers, asking for referrals, keeping notes on every customer, you are missing business. How would you like to be the company that shoots out an email to a customer and reminds him his wife's birthday is next month and if he's going to take her out for a nice dinner, his car ought to look up to that special night. Or emailing a photo of him standing there after his last service and asking if his ride still looks that great. Put that emotion right back on him.
Getting down off the soapbox, sorry y'all
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RaskyR1
New member
- Apr 14, 2008
- 3,733
- 0
I find the type of client I cater to does their homework online long before they even contact me as most of them are car enthusiasts. 99% of my business is still, and has always been word of mouth. Most who contact me know what to expect before they even see my website. My Webpage is very basic, not even finished actually, and it has no search engine optimization on anything like that. The main reason I created my web page was so that I didn't have to be burdened with taking calls and/or emailing out my price list all the time. I have a full time career during the week and detail on the weekends and spare time is not something I have a lot of. When a client contacts me they only questions they really have are what package should I go with and the rest inquire on the permanent coatings. Here is an example of the type of emails I get....
> Hi Chad,
>
> I have viewed your web site (very nice) and noticed your packages section stating the Base package removes small swirls and scratches. My question is what is considered small?
>
> I have a Hyundai Genesis 4.6L and have the dealer installed swirls and a few scratches on the car, which is 3 years old, and not driven in the winter. Basically, I'm looking to have everything done in the Base package, but I want to ensure that price covers the swirls etc. Just trying to get an idea how much I'm really going to spend. If you would like me to send pictures of what I'm talking about please let me know. I have Cc'd my personal email also, so in your reply please "reply to all."
>
> Thanks Chad!
After inspection of his car and seeing the condition he ended up going with a higher level package that would take out his level of defects and I'm actually doing a 3rd car for this client tomorrow.
So IME I can explain the difference between what I do and what the cheaper high volume shops do until I'm blue in the face. I've simply found over the last 20+ years that clients who shop around looking for the best prince are not looking for the type of services I offer, nor are they willing to pay for it....so why waste my valuable time?
Just my $.02
Rasky