Mike Phillips
Active member
- Dec 5, 2022
- 51,004
- 6
Mickey Thompson ET Drag Slicks - Tire Coating Class - Mobile Tech Expo
Each year at Mobile Tech Expo, I always try to have THE BEST PROPS for my classes. Most classes have chairs, 4 walls, a screen on one of the walls for a Power Point Presentation and the Speaker. Nothing wrong with this. But me? I like my classes to be FUN and INTERACTIVE. And instead of showing you a picture on the wall and talking about the picture - I bring in cool props and then "Show & Tell". I show you how to do the thing my class topic is about. I add comedy where I can and make the classes fun.
I have 7 classes on Thursday, what MTE calls "Education Day". Here's my last class of the day,
4:00pm to 4:50pm
7: Tire Coatings vs Tire Dressings – Differences & Benefits
Tire Coatings are just as cool as paint coatings and paint coatings, they last longer too. With a tire coating, you no longer have the problems of tire dressing sling. The key is to know when to use a tire coating and when to stick with a tire dressing. In this class you will learn the difference between tire coatings and tire dressings. You will also see LIVE how to prep and install a tire coating. The prep process is key, and the results will blow you and your customers away!
You will also learn how to determine which customers and tires are a good match for a tire coating. Most important, you will learn how to educate your customer as to what a tire coating is and then how to correctly maintain the tire coating for maximum longevity and that deep dark black look everyone loves. Besides all of this, you will also learn how to avoid making any mistakes that can be time-killers and how to ensure your success for happy customers. Use tire coatings as an add-on to any detailing package to increase the profitability of any detail job.
As you can see, I've promised to show LIVE how to prep and install a tire coating. To really do a bang-up job, I need a really cool tire. So I stop by my buddy Phil's place, Snake Road Salvage Yard, just down the road from Autogeek to see what he's got laying around and low and behold.... I found the perfect tire to really showcase what a tire coating looks like, plus to show the prep process, which is vital to the final results.
I present...
Mickey Thompson ET Drag Slicks 90000021546
Besides offering a HUGE flat sidewall to really showcase the results, most people into car detailing are also into cars. And by the word cars, I mean the entire spectrum of the car hobby including car racing.
No rim...
While Phil had the tire, he didn't have the correct rim to go with the tire. So I paid a visit to my buddy Randy over at Hot Rod City America. Randy walks out to the Autogeek Van, looks at the tire and say....
It's your lucky day!
We walk back to his shop and hanging on the wall is the correct size and type of wheel for this tire. (Thanks Randy)
Now this is important because the rubber used to make these tires is VERY soft. So soft that without the wheel, I would NOT be able to functionally demonstrate on the tire sidewall. If I were to press on the tire sidewall, it would simply cave in. So I was indeed lucky. Also luck that Randy trusts the good name of Autogeek as to purchase this wheel new would be in the $600.00 range.
Next I needed to get the tire mounted onto the rim. So I head over to Highway Tire in Palm City and speak with my buddy and fellow Classic Chevy Truck Guy, Dylan. Dylan takes a look and says,
No problem
Then calls out to one of his top tire men, Mike and asks Mike to hook em together. About 10 minutes later and I have what I know will be one of the best "props" at MTE this year, a fully rolling, functional Big Bubba Racing Slick!
It's really cool when a plan simply falls together with the help of a few friends.
Thanks Phil, Randy, Dylan and Mike.
Also - shout out to Brian Skibo from Connecticut who's in town for a few weeks and he tagged along with me and provided all the muscle to get the tires, wheels etc. (more to come)
:dblthumb2:
p.s.
For any of you gear-heads, you can read more about this tire on the Summit Racing Equipment page here,
Mickey Thompson ET Drag Slicks 90000021546
Each year at Mobile Tech Expo, I always try to have THE BEST PROPS for my classes. Most classes have chairs, 4 walls, a screen on one of the walls for a Power Point Presentation and the Speaker. Nothing wrong with this. But me? I like my classes to be FUN and INTERACTIVE. And instead of showing you a picture on the wall and talking about the picture - I bring in cool props and then "Show & Tell". I show you how to do the thing my class topic is about. I add comedy where I can and make the classes fun.
I have 7 classes on Thursday, what MTE calls "Education Day". Here's my last class of the day,
4:00pm to 4:50pm
7: Tire Coatings vs Tire Dressings – Differences & Benefits
Tire Coatings are just as cool as paint coatings and paint coatings, they last longer too. With a tire coating, you no longer have the problems of tire dressing sling. The key is to know when to use a tire coating and when to stick with a tire dressing. In this class you will learn the difference between tire coatings and tire dressings. You will also see LIVE how to prep and install a tire coating. The prep process is key, and the results will blow you and your customers away!
You will also learn how to determine which customers and tires are a good match for a tire coating. Most important, you will learn how to educate your customer as to what a tire coating is and then how to correctly maintain the tire coating for maximum longevity and that deep dark black look everyone loves. Besides all of this, you will also learn how to avoid making any mistakes that can be time-killers and how to ensure your success for happy customers. Use tire coatings as an add-on to any detailing package to increase the profitability of any detail job.
As you can see, I've promised to show LIVE how to prep and install a tire coating. To really do a bang-up job, I need a really cool tire. So I stop by my buddy Phil's place, Snake Road Salvage Yard, just down the road from Autogeek to see what he's got laying around and low and behold.... I found the perfect tire to really showcase what a tire coating looks like, plus to show the prep process, which is vital to the final results.
I present...
Mickey Thompson ET Drag Slicks 90000021546
Besides offering a HUGE flat sidewall to really showcase the results, most people into car detailing are also into cars. And by the word cars, I mean the entire spectrum of the car hobby including car racing.
No rim...
While Phil had the tire, he didn't have the correct rim to go with the tire. So I paid a visit to my buddy Randy over at Hot Rod City America. Randy walks out to the Autogeek Van, looks at the tire and say....
It's your lucky day!
We walk back to his shop and hanging on the wall is the correct size and type of wheel for this tire. (Thanks Randy)
Now this is important because the rubber used to make these tires is VERY soft. So soft that without the wheel, I would NOT be able to functionally demonstrate on the tire sidewall. If I were to press on the tire sidewall, it would simply cave in. So I was indeed lucky. Also luck that Randy trusts the good name of Autogeek as to purchase this wheel new would be in the $600.00 range.
Next I needed to get the tire mounted onto the rim. So I head over to Highway Tire in Palm City and speak with my buddy and fellow Classic Chevy Truck Guy, Dylan. Dylan takes a look and says,
No problem
Then calls out to one of his top tire men, Mike and asks Mike to hook em together. About 10 minutes later and I have what I know will be one of the best "props" at MTE this year, a fully rolling, functional Big Bubba Racing Slick!
It's really cool when a plan simply falls together with the help of a few friends.
Thanks Phil, Randy, Dylan and Mike.
Also - shout out to Brian Skibo from Connecticut who's in town for a few weeks and he tagged along with me and provided all the muscle to get the tires, wheels etc. (more to come)
:dblthumb2:
p.s.
For any of you gear-heads, you can read more about this tire on the Summit Racing Equipment page here,
Mickey Thompson ET Drag Slicks 90000021546
