Piggy Backing March Madness

KJW Detailing

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Good Afternoon,

To begin the detailing season hear on the east coast and to create exposure, I chose to piggy back off of NCAA March Madness. I created KJW Detailing's March Madness Giveaway, on my Facebook page. Prior to the tournament, I began advertising this on my Facebook page and then two weeks prior to the start, I opened it to participants to sign in. Prior to selection Sunday, I capped it at 32 participants.

This morning I placed all 32 participants into one cup and the remaining 32 NCAA teams into another cup. With the help of my wife, each participant was paired with an NCAA team and my brackets where created.

Here is how I setup the prizes (remember that a better part of this is to raise exposure). I will be giving all participants a 20% off any service provided, just for participating. The winner will receive a free Wash and Wax Package.

I'm having a lot of fun with this, and I've been able to reach a much broader audience, without paying Facebook any money. Let me know what you think!

If you go to my Facebook Page, you'll be able to see the bracket itself!
 
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