I think you misunderstood me - becaues the product cannot be purchased by people like me, I have to go through the authorized installer who charges $700 for the basic detail, another for a paint correction, and more $ for Cquartz finest application. I interpret this as having to drop a kilobuck to try out the product - how else am I supposed to see how it might work on my car?
As for the 'regular' and 'uk' versions - why would I want to apply an inferior product? Clearly, "finest" is the best, and doesn't my ride deserve that? (Note that this is said with tongue slightly in cheek, but really - why should I bother with a lessor product?)
Now first let it be known I don't have a dog in this fight.
How do you know what will work on your car? By trying what is available for your car. Yes the 3 versions of cq are similar, yet different. From my understanding UK is just thinner so that it works with the cooler temps. Short of 'finest' what you *CAN* get is plenty good enough, and you can always put two coats on.
Does that make in inferior? I think not. No more than PBL being any better or worse than another coating that can be bought for those less than perfect detailers.
I don't think you're grasping the image that CarPro is building with CQuartz Finest product.
While I certainly cannot speak for CarPro, as I do not work for them, I would be willing to bet that they are not seeking to make Finest readily available to anyone and everyone who wants it. Their current model suggests the product needs to maintain a level of exclusivity in that it is only available to specialized installers and should be marketed towards high end clientele. If they wanted to mass market it and accept every installer that applied, they certainly could do that, however the fact that they have not done that and are readily turning away qualified individuals suggests that they are not looking to simply "move more product and make more money".
Think of it like this... Lexus could probably produce an inexpensive car and slap a "L" badge on it so that everyone could "own a lexus", however that is not the image they are trying to uphold. There are lower cost Toyota models that fill this void. The toyotas are still great cars, however they are simply more accessible to the majority of the market. While I understand this analogy does not fit perfectly into this conversation, hopefully you still get point I am trying to make.
I think he does grasp it Zach. Just that he doesn't like it. I've been connected with local electronics distributors since the late 90's, (when I started designing, consulting, and building home theaters). Many lines hold back their top tier products for exclusive retailers while making the lesser lines available to anyone that wants to sell them. Yamaha for instance is one, along with Panasonic. Denon however will let you buy whatever you want!
DIRECTLY from the Carpro people!!. I sure hope I didn't start a backlash regarding the exclusivity stuff (with my comments). As the owner of multiple businesses, I understand the value of certain business strategies to make and maintain the name sake and reputation. To me, the exclusive nature of Finest is a positive and that is in part what attracted me to become an installer for them. As it was described, I made my application and was turned down (at this time) because of another installer working within 25 miles of my shop. If I were to be the approved installer, and I was faced with a company that would approve indiscriminately all possible applicant without preserving my "exclusive" rights and privileges then I would lose loyalty to the company and its products, so although I am disappointed with the fact that I am not a certified (and marketed) Finest installer, I understand and made my peace with it.
I've been applying coatings for years but just recently started posting my work on forums and my FB webpage. To answer your question, I've installed the CQuartz coatings and tried the reformulated UK version and my experience has been positive (main reason why I wanted to step it up and become affiliated with them). I've also installed OC2.0 and the PBL. My recent work (and the source of a couple of reviews on AG) has been with the PBL, but I am not exclusive to the product and will offer my expertise (and experiences) in assisting my client to select the best product for their budget. A little like what Zach was referring to.
I also have had very positive experiences with other Carpro products like CQuartz DLUX (my go to) and Carpro Eraser. I also have their glass pads and ceriglass product which I really like. After chatting Zach I am also looking forward to trying their Flyby30.
Anyhow, I am glad Corey jumped in to clarify things.
Although I share your enthusiasm, I do have to point out that this idea carries a lot of marketing flaws. If you were to open enroll and end up with 30 installers that joined your class and all live and work within a 50 mile radius, how do you select your handful of detailers out of the bunch? They all came to the class, all were taught, all showed proficiencies etc... It would be a good marketing ploy if you just wanted to flood the market indiscriminatly from making a name and preserving a reputation (and catering to your current installer with the exclusivity protection, meaning all the Finest work gets directed to your shop based on the marketing through the Carpro site labeling you as THE certified installer). How would you feel about having a map that is flooded of installer, not exactly "exclusive". Even if they were to follow your advise, you will end up with a large area of the US without service.
As for your second quote, I feel there is a LOT of subjectivity regarding the "BEST" (actually way too much). Can you offer some accurate objectifiable data on which wax, sealant or coating is the best?? Even Corey refers to subjective perceptions in most of the description of the differences between his products (ie. gloss and appearance, protection from wash induced marring, the tactile feel etc..) There is no real data available from double blind control trial or actual measurable stress tests (marring, scratch, chemical resistance etc..) that has been provided by any manufacturer. I'll admit I was a big OC fan (which is on my wife's van) but since the introduction of PBL, I have been blown away. Am I a true convert now? NOPE! Subjectively I may be blown away by the results but I am a little more pragmatic and do need to see the long term viability of the product.
While it'd be something the "exclusive" guys would jump up and down over I honestly don't see anything wrong with a sales and training program that gets your product out there to as many customers as possible. If you are indeed qualified/skilled enough to, and understand how to install a product with results that are equal to the guy in the next town, next county, next block for that matter then the real winner isn't the public, but the
manufacturer.
Dealers have to abide by MAP pricing every day of the week. Having more installers available doesn't hurt the pricing structure of any CQ product, but it does help them sell more. The key is that when someone starts calling around that the PRODUCT is always priced the same. I had a competitor back in 2002 that carried a line of speakers, a very exclusive line. He only got them so he could put them in his own home theater. Never sold another pair to anyone. In fact he never sold ANYTHING to anyone. He just applied for, and paid $20,000 for inventory.
He wasn't actually competition, although he was considered a "dealer". In fact, I was the one that built his entire system, theater, gym, family room, master bedroom all had surround sound, then we had 2-channel in 8 more locations. He wanted those speakers so he had some cards printed and contacted the manufacturer. Right after I completed the home theater (for the 3rd time, each time it got bigger and better, and by that time it had $130K in it) his wife told him she wanted a DIVORCE! So he calls me telling me he'll sell me those "exclusive" speakers but wanted me to put them up on the web for a quick sale. You see, he was forbidden from doing that because HE was a DEALER. I otoh was NOT and put the ad up.

What he didn't realize however was that his setup was so exclusive, in a wood finish that nobody else in North America had. Once they saw the ad they called him and threatened to see him in court! :laughing: He told them he was going through a divorce and had liquidated everything and gone out of business. They still told him they'd see him in court!
Now wherein the rub lies is with a product like a coating and having the proper prep done PRIOR to that installation. When that isn't done correctly it can (and will) have a detrimental effect on the end product. By simply doing phone interviews, or sometimes email interviews, all based on geographical data mind you... that doesn't say one word about whether or not the chosen installer is any better or any worse than the next guy.
I think with a program like the OP suggested it would be better for everyone involved. Either have a factory representative come out and inspect your work, and methods. OR.... you show up to something like Detail Fest and take part in a PAID program to get certified in the product(s) you want to sell.
Just calling something "exclusive" doesn't make it so. Holding it back from the masses is a different type of "exclusive". As we all know, detailers come in all shapes and sizes. Some work from home, some from their truck, some from a little car, others from their mom's van, and sometimes..... just sometimes..... one will have a full brick and mortar building. You want to offer a true "exclusive" product then hold it back to only those guys that have made the investment into a facility, overhead, and risk to go along with it. The problem is, look how many guys may have had a building and lost it, then worked out of their truck. Or those that worked from a car and finally moved to a building. None of that though means that they are any better at what they do than the guy that's been doing it for 30 years and does it from his home.
As a reminder here, just playing devils advocate guys, nothing more, nothing less.

rops:
To the OP:
I like what you said about photography. For instance, my daughter got married last July. One of her best friends calls herself a "photographer". That is when she's not making minimum wage at a dumpy pizza joint. She's taken classes, gone to the local college for some even. But her camera is a single lens Canon EOS Rebel of some sort. My camera (one of them that is) is a Canon DSLR and I have half a dozen lenses to go with it. I've been taking photos since I was a kid, starting with film in the mid 60's. I was actively shooting creatively in my teens in the 70's. So almost 40 years I've been shooting and have 4 times as much equipment as this girl, but SHE is a PROFESSIONAL. Hmmmmmm......
My daughter had asked her if she wanted to shoot her wedding, then she decided that the price was something as high as she would charge anyone else. Never mind that she owed money to my daughter, and was always calling her for a 'ride' here or there because they only have one vehicle, (and it barely runs). So my daughter tells her, "No, I want you to come as a guest, you're my friend". That pi$$ed the girl off so she decided she wasn't coming at ALL! Then the day of the wedding she showed up with her
CAMERA! %#@#(&@
Seriously?!?!? So she spent the day taking photos as if she was hired to shoot the wedding. Afterwards they decided that if she took all the photos then they'd go ahead and buy them from her. So they offered her a price, which offended her of course (remember, she's a PROFESSIONAL) but none the less she took the money. Then when they went to get the photos, (nothing printed, all digital files) she had not kept ANY of the originals! She put them into collages, being all creative and what not, then said she no longer had ANY of the originals. OMG!!!!!!
So yeah, what does it mean to be "exclusive" or hire a "professional"?
I understand your reluctance to 'accept' anything but the very highest level of product from a given source. However, do not let that preclude you from looking at other CQ, OC, or even Pinnacle Black Label products. I can tell you from experience that CQ and PBL both look and perform great. OC Pro I've not installed but may need to very VERY soon.
(I'll find out tomorrow actually as I have a national body shop chain with about 15 locations around town that has called me to come do a Jaguar. The owner had it originally "coated" in MO, and they don't know what a coating is, much less what product is on the vehicle. If it has a CQ sticker, or a OC sticker on it THEN I'll know what I'm going back with.)
In any event, don't let the whole "coatings are forever" thing hold you back. They scratch and swirl just like any paint out there, just that they provide you a sacrificial barrier between your paint and the elements and/or washing techniques. And of course fantastic protection, gloss and shine.

With this Jag tomorrow I'll have to cut and buff the entire thing and remove what is left before I can even start to coat it again. It is my understanding that this is the SECOND body repair since it was coated, thus it all needs to be compounded and start from scratch. They all remove with compound!

I can let the $10 an hour guys at the body shop cut and buff it with their horrendous wool pads then I can go in and put the time into it to make it right. After all.... wouldn't be the first time I've cleaned up after the "production guys". :laughing:
While $25 an ounce isn't cheap (PBL) it is far from that "kilobuck" price you mentioned. Even with 2 coats you'll get your 550 done 4~5 times over with a single bottle.
