Its a great looking truck, apparently its from another market in the world from my understanding. Its also been mentioned before, one might need a truck but not all the size and towing capability. Someone might commute pretty far and only need 4 cylinders pumping in there, edspecially if its got a turbo too.
As far as Ford and their mpg numbers, well they tend to "inflate" things sometimes, see the C-max numbers for instance and issues with the 3.7L Ecoboost power problems, heard/read somewhere its not getting the mpg's its supposed to.
Nice to see we can make great smaller trucks once again, no need to give another segment away!
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