After reading Rennys book, I changed my service menu

rustytruck

rustytruck

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After finishing Rennys book I realized I was making some mistakes on the business end of things. I redid my website, mainly the Service Menu which is something Renny really stresses. It's funny how one year ago I was the new guy with the low prices and now I charge more than anyone around(there are very few mobile guys in my area) me.

Take a look at the site and let me know what you think. I'm looking for feedback and any mistakes you may find not only on the Auto Services page but any problems you see on any other pages. Thanks.
 
I also have changed a few things after reading his book, this book is such a amazing read, so much awesome information is this book that will be a for sure help book no matter what level you detail at.
 
Web site looks awesome to me..Easy to read and clear concise menu and prices
 
Where can I get this book?


Sent from my iPad using Tapatalk HD
 
Every Detailer, whether in business or aspiring to be in business, needs to read Renny Doyle's book. Also pick up Mike Phillip's book. It too is full of insight and goodies.


Sent via telepathy.
 
Ed@TheArtofShine said:
Every Detailer, whether in business or aspiring to be in business, needs to read Renny Doyle's book. Also pick up Mike Phillip's book. It too is full of insight and goodies.


Sent via telepathy.
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I have read Mike Phillips book before Renny's book. Mike's is great if you want to make the outside of your car look great. Renny's is great if you want to make the inside of your wallet look great.
 
rustytruck said:
After finishing Rennys book I realized I was making some mistakes on the business end of things. I redid my website, mainly the Service Menu which is something Renny really stresses. It's funny how one year ago I was the new guy with the low prices and now I charge more than anyone around(there are very few mobile guys in my area) me.

Take a look at the site and let me know what you think. I'm looking for feedback and any mistakes you may find not only on the Auto Services page but any problems you see on any other pages. Thanks.
Click to expand...

Mike very nice streamlined and clearer. 2 Q's for ya.

It says Opti-Coat starts at $429. I'm sure it includes a full detail for prep w/ paint correction prior to the Opti-Coating but it wasn't clear to me on the website.

Also your $30 surcharge didn't seem that clear to me. You stated a Camery or Accord was the base size and anything larger was +$30. For example would a 4 door Ford Tarus be a +$30 charge?
 
Looks great, but think the menu should be on the left. That's what most of your end-users would be use to and where the eye gravitates. Unless you have other reasons.just my two cents.
 
Rustytruck,

Check your service page. this line is on there twice - Deluxe Exterior Only Detail $119**

I like the site.
 
rmagnus said:
Mike very nice streamlined and clearer. 2 Q's for ya.

It says Opti-Coat starts at $429. I'm sure it includes a full detail for prep w/ paint correction prior to the Opti-Coating but it wasn't clear to me on the website.

Also your $30 surcharge didn't seem that clear to me. You stated a Camery or Accord was the base size and anything larger was +$30. For example would a 4 door Ford Tarus be a +$30 charge?
Click to expand...

You are correct on the Opti on a new car(less than 1 tear old) that is an installed price including prep. Anything older would be quoted by the car.

Also I went and fixed the $30 surcharge issue(I think) I removed reference to Camry's and accords.
 
I like it, I'm doing the same from the book, more or less.

BTW, the right nav isn't too big of a deal, in my opinion. I've owned a web development company for about 15 years. While many will expect the left or top nav, it's pretty easy to find where it is. I checked it on my iphone as well, and the spacing makes it easy to select.

KD
 
DEXTERITY said:
Looks great, but think the menu should be on the left. That's what most of your end-users would be use to and where the eye gravitates. Unless you have other reasons.just my two cents.
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My wife is a graphic designer and she did it. She is all about balance and optical center and other stuff I don't understand. I let her do her thing. Thanks for the input.
 
jwellsii said:
Rustytruck,

Check your service page. this line is on there twice - Deluxe Exterior Only Detail $119**

I like the site.
Click to expand...

One says interior and one says exterior. Two different services. I just double checked. Thanks.
 
Looks good. I just have one odd comment about the thumbnails on the gallery page. They look ...soft? blurry? The full size photos look great, but for whatever reason, the resized small versions lose a lot of the detail and sharpness.

While it is probably seemingly trivial, when I look at them, I don't get that feeling of "wow that's a shiny reflection!" like I do with the full size image.

(while I was typing this out, I decided to investigate and create an example from one of your photos and discovered the problem....)

The thumbnail below is a 107 pixel x 107 pixel image but it's been *slightly* altered by the page code to be smaller. That means my browser is doing whatever kind of scaling it's requesting and my browser doesn't care about shine.

The image on the left is the full size thumbnail image. The image on the right is a screen capture of the thumbnail page. I put them next to each other and blew them up 200%. Notice the very slight mismatch in vertical height and the missing detail on the right side?

attachment.php


If you show the images at their native size, the problem will fix itself. Your wife will know what to do!

Matt
 
y8s, I see what you are saying but I'm not sure I am seeing it when I look at it on my computer. I will show her your post I am not sure there is anything she can do about it. She is not a web designer, she is a graphic designer. She handles visual stuff not technical stuff.

We used a basic template from Yahoo small business so there is only so much stuff you can do with it. It was driving my wife nuts because you can only be so creative with a template. She said it's like sticking a square peg in a round hole. Thanks for the input.
 
rustytruck said:
I have read Mike Phillips book before Renny's book. Mike's is great if you want to make the outside of your car look great. Renny's is great if you want to make the inside of your wallet look great.
Click to expand...

+1
 
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