DFB
Well-known member
- Aug 12, 2019
- 4,762
- 2,691
Auto Finesse Lather –
The beginnings of this brand started as JBS Valeting in 1999, a mobile valeting (detailing) company serving London area. In 2005, JBS was rebranded as Auto Finesse to better represent their range of car care services. In 2011, Auto Finesse launched their own line of detailing products, which would later expand to worldwide audience in 2013. In 2019, Auto Finesse further expanded into training for enthusiasts and professionals.
I have been using a small selection of products from Auto Finesse for a few years now. First off was Verso all-purpose cleaner, later joined by Spritz interior detailer, Satin tire dressing, Aroma interior scent and Lather soap.





The subject of this post will focus on Lather.
Auto Finesse Lather is a pH neutral maintenance soap geared towards bucket washing. Lather is said to be a concentrated formula with powerful cleaning ability while remaining safe for use on waxes and sealants. It’s said to be dilutable up to 2000:1 with the formulation being designed to give a more intensified wash with a richer dilution.

In use, the tangerine scent is quite unique, slickness is pretty good and the free-rinsing properties make the rinse process quite pleasant. But it’s the foaming aspect that lands Lather in this thread, or to the be specific, a lack of foam in general. Reading the product description, Lather is described as being “super foamy” with “luxurious thick foam”. Liar’s!

Lather just doesn’t foam, be that the thick shaving cream type foam or the runnier, thinner foam. Bumping up the soap content in the foam cannon has little effect.

As many will know, I don’t prescribe to the notion of using different soaps for foaming and bucket washing. For me, a soap MUST do both. A lot of that comes down to my “one bucket method” of washing, using the foam cannon to apply soap to the whole vehicle, the bucket with a small amount of soap added is only used to rinse the wash mitt between panels. So, when a soap can’t do both, then it’s immediately written off.
Auto Finesse do offer Avalanche, a higher foaming soap which sits alongside Lather in their line-up. Avalanche is designed to be a pre-wash foam to soak contaminants prior to the contact wash. You then rinse that off, in theory taking the dirt with it before following up with Lather for a contact wash.

In theory, I could have simply selected Avalanche instead of Lather, but………………Auto Finesse don’t quote a pH reading for Avalanche. It’s also infused with citrus oils for stronger cleaning ability. Both of those factors when used for contact washing would likely cause degradation to waxes and sealants.
I do realise that in some cases, using two different soaps can be desirable, especially when trying to deal with baked on road film. But I see no reason why Auto Finesse couldn’t have made Lather foam better. Well, I do actually…………………..they want you to buy both soaps. When a product like Carpro Reset, NV Snow or Koch Chemie GSF can function in dual roles, splitting the functionality into two different soaps is pointless.
I probably should have known better when ordering this soap. However, when very specific wording and phrases were used to describe the foamability of Lather, it was certainly a disappointment to learn otherwise.
Ordinarily, I would say don’t buy Auto Finesse Lather. However, it would appear the local distributor has made that decision for you by discontinuing the brand in Australia, with the whole Auto Finesse range currently on clearance with up to 45% off. I have to say, everything except Satin tire dressing was a huge disappointment. For whatever reason, this is a theme I have noticed with most of the British detailing brands I have tried, including Stjarnagloss, WoWo's and Autoglym, all delivering sub-par performance. Bilt Hamber I have yet to delve into and Gtechniq has never really appealed.
Meanwhile, Lather became my next bin cleaner!

The beginnings of this brand started as JBS Valeting in 1999, a mobile valeting (detailing) company serving London area. In 2005, JBS was rebranded as Auto Finesse to better represent their range of car care services. In 2011, Auto Finesse launched their own line of detailing products, which would later expand to worldwide audience in 2013. In 2019, Auto Finesse further expanded into training for enthusiasts and professionals.
I have been using a small selection of products from Auto Finesse for a few years now. First off was Verso all-purpose cleaner, later joined by Spritz interior detailer, Satin tire dressing, Aroma interior scent and Lather soap.





The subject of this post will focus on Lather.
Auto Finesse Lather is a pH neutral maintenance soap geared towards bucket washing. Lather is said to be a concentrated formula with powerful cleaning ability while remaining safe for use on waxes and sealants. It’s said to be dilutable up to 2000:1 with the formulation being designed to give a more intensified wash with a richer dilution.

In use, the tangerine scent is quite unique, slickness is pretty good and the free-rinsing properties make the rinse process quite pleasant. But it’s the foaming aspect that lands Lather in this thread, or to the be specific, a lack of foam in general. Reading the product description, Lather is described as being “super foamy” with “luxurious thick foam”. Liar’s!

Lather just doesn’t foam, be that the thick shaving cream type foam or the runnier, thinner foam. Bumping up the soap content in the foam cannon has little effect.

As many will know, I don’t prescribe to the notion of using different soaps for foaming and bucket washing. For me, a soap MUST do both. A lot of that comes down to my “one bucket method” of washing, using the foam cannon to apply soap to the whole vehicle, the bucket with a small amount of soap added is only used to rinse the wash mitt between panels. So, when a soap can’t do both, then it’s immediately written off.
Auto Finesse do offer Avalanche, a higher foaming soap which sits alongside Lather in their line-up. Avalanche is designed to be a pre-wash foam to soak contaminants prior to the contact wash. You then rinse that off, in theory taking the dirt with it before following up with Lather for a contact wash.

In theory, I could have simply selected Avalanche instead of Lather, but………………Auto Finesse don’t quote a pH reading for Avalanche. It’s also infused with citrus oils for stronger cleaning ability. Both of those factors when used for contact washing would likely cause degradation to waxes and sealants.
I do realise that in some cases, using two different soaps can be desirable, especially when trying to deal with baked on road film. But I see no reason why Auto Finesse couldn’t have made Lather foam better. Well, I do actually…………………..they want you to buy both soaps. When a product like Carpro Reset, NV Snow or Koch Chemie GSF can function in dual roles, splitting the functionality into two different soaps is pointless.
I probably should have known better when ordering this soap. However, when very specific wording and phrases were used to describe the foamability of Lather, it was certainly a disappointment to learn otherwise.
Ordinarily, I would say don’t buy Auto Finesse Lather. However, it would appear the local distributor has made that decision for you by discontinuing the brand in Australia, with the whole Auto Finesse range currently on clearance with up to 45% off. I have to say, everything except Satin tire dressing was a huge disappointment. For whatever reason, this is a theme I have noticed with most of the British detailing brands I have tried, including Stjarnagloss, WoWo's and Autoglym, all delivering sub-par performance. Bilt Hamber I have yet to delve into and Gtechniq has never really appealed.
Meanwhile, Lather became my next bin cleaner!
