My Business Name... Mobile... longterm goal: SHOP

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Niko Molina

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I will be starting out as a mobile unit for my detailing business and will grow it over time.

Years and years will go by as I grow my reputation and my business and once the day comes I feel like I can sustain running a shop with the amount of clients am working for, I will open up a fixed location... but will ALSO have my mobile service available. It will be fixed + mobile (long term goal).

My name I've decided on for the past few months is 'Nikos Mobile Detailing'.

Yet, once I open a shop....the shop isn't mobile. If I had 'Nikos Mobile Detailing' across a sign out front by the road for a FIXED location, that doesn't make a lot of sense, does it? I mean, I would have a mobile unit technically, but the bigger thing here is the SHOP.


Contemplating on using the name "Nikos Pro Detailing" or "Nikos Professional Detailing" or something.... something essentially with my NAME in the title...

Any suggestions on names I could use? Or how I could go about planning for the long haul?


Pros/Cons of using my FIRST name vs my LAST name? i.e. Molina's Pro Detailing... Molina's Professional Detailing
 
Last name would be a pro if you have an heir that you can pass the business down to if all goes well. And I personally don't think having mobile outside the shop is a bad idea, so that people still know you can come to them.
 
Personally, as an abbreviation, I think MPD has a better ring to it than NPD
 
EVOlved said:
Last name would be a pro if you have an heir that you can pass the business down to if all goes well. And I personally don't think having mobile outside the shop is a bad idea, so that people still know you can come to them.
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Yes that is a possibility. Also if it's 'Niko's Pro Detailing' I'm building a reputation for myself. If it's 'Molina's Pro Detailing'then I'm building a reputation for me & any of my 'Molina' relatives.

Lints said:
Personally, as an abbreviation, I think MPD has a better ring to it than NPD
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I don't think I'll be using an abbreviation all that much man.
 
I'm not sure how big a deal it is to have "mobile" in the sign on your fixed location. Do you really think people will just drive by thinking you don't do detailing there? Besides, you said you would open your shop when you had enough customers to support a fixed location...so you don't "need" the drive-by customers, per se. There's also nothing preventing you from having the sign at your shop say "Niko's Detailing" while still having the name of the company be "Niko's Mobile Detailing", or from changing the name of the company at the time you open your fixed location.

EDIT: Just another thought, you could operate the fixed location as a separate business, then if you ever got tired of the mobile part you could easily sell it off separately.
 
I'm sure I'll make waves with this response but to me "first-name" anything sounds like a 16 year old with an old car, bucket, bottle of dawn, and a rag.

I would almost always opt for a last name, or in my opinion, "automotive detailing by N. Molina" or something more professional. That might not be the same opinion that everyone has but if you lose a customer that's never heard of you based on your name it may pay off in the long run.

If you started with something like: "professional car care" (just for example) you could put "mobile services" next to it and eventually have that as well as "professional car care- Main Street location" or something to that effect.


Related to yadi? Jk.
 
Setec Astronomy said:
I'm not sure how big a deal it is to have "mobile" in the sign on your fixed location. Do you really think people will just drive by thinking you don't do detailing there? Besides, you said you would open your shop when you had enough customers to support a fixed location...so you don't "need" the drive-by customers, per se. There's also nothing preventing you from having the sign at your shop say "Niko's Detailing" while still having the name of the company be "Niko's Mobile Detailing", or from changing the name of the company at the time you open your fixed location.

EDIT: Just another thought, you could operate the fixed location as a separate business, then if you ever got tired of the mobile part you could easily sell it off separately.
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:iagree: this is the way to go i think as well
 
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