Thanks High end is my target but I don't want that to scare off the daily drivers so maybe I'll make a change for that, some middle ground statement or something. ....<snip>...
Noodling the wording and card layout while having coffee this AM, the fixed location or mobile service part I understand, but trying to find a quicker way to make that idea known to your prospects.
30 seconds to get their attention, 2 min to keep it.
If you move the list to the back to open up the front of the card
- big pontification on my part.
Change the phone & email to under your name, and the address under the web site name.
Tag line at the the bottom of the card :
Personalized service at our location or your location
or
Personalized service at our location or yours
- Depends on your thoughts on how a 2nd person possessive pronoun sounds to you. Sometimes proforms just have that incorrect English sound to them.
On the back of the card, list the other items as is.
This will have the front of the card more 'generic' in nature, but the back will focus on high end work.
The other thing that came to mind with the suggestion above, of including the email, do you want to make note of the phone number as a mobile number, so if people wanted to text message you, this is another contact option for them ?
I recall a few years back, where one of the higher end suburbs had installed a way for people to text police "calls" to them, due to the way people communicate changing..
Still pushing it around in the back of my mind, not too sure if I am set on the tag lines. I could not find one online for a shop / mobile detailer that conveyed the message well.