Name suggestions...ekkk

I like the Logo 1. Clean and modern fonts.

The Logo 2 seems a little of washing cars with the picture in it.
 
Remember to consider what the logo will look like on the side of your car/van at a distance.

You might find the logotype a little thin and lacks definition to contribute to an identifiable brand.

Also consider the ability to use a device from the logo, or extension of, for other collateral (marketing, stationary, website). Currently you have a brand mark but nothing that helps you extend beyond it.

A unique colour or shape will define you from others and allow all brand touch points to be easily identified.

As an example, if you were to use a fluorescent green and a unique symbol or shape, this can then appear down the side of your services menu, to highlight aspects of your photography, or details of your website.

Logo design is only one part of a brand and if designed in isolation will only ever be a logo.
 
Remember to consider what the logo will look like on the side of your car/van at a distance.

You might find the logotype a little thin and lacks definition to contribute to an identifiable brand.

Also consider the ability to use a device from the logo, or extension of, for other collateral (marketing, stationary, website). Currently you have a brand mark but nothing that helps you extend beyond it.

A unique colour or shape will define you from others and allow all brand touch points to be easily identified.

As an example, if you were to use a fluorescent green and a unique symbol or shape, this can then appear down the side of your services menu, to highlight aspects of your photography, or details of your website.

Logo design is only one part of a brand and if designed in isolation will only ever be a logo.
You have examples you can send me, I'm more of a visual person and I'm not fully grasping what your trying to explain

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I like logo one with bolder font. The shield part of the logo is money! Like your “shielding” their car.


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I like the first one,

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Where you at with this?


:)
 
I like #1 BUT with the shield of #2.
I'd also consider Cruz being a more clean font vs any "cursive" style fonts. They tend to get hard to read.
 
Have this one as well
c63d65995b2dbd7250c3648b2de3d072.jpg


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I kind of agree with the other car logo. The other one reminds me of Blue Shield of California

blue_jpg_Logo.jpg
 
Have this one as well
c63d65995b2dbd7250c3648b2de3d072.jpg


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You have been holding out on me. I like this one the best in terms of the presentation and font styling. I don’t mind a shield for an icon. But on one hand I like the car in it. And on the other hand, I don’t.

Hmm...

I would say if nothing gets edited. This is the best one of all of them.

Edited:

The more and more I look at it, it would print great on a shirt and business cards. I felt the first couple still screamed “car wash” and I know you are dropping those. At least this still spells out automotive.

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Just spit ballin’ here... But maybe implement the “Kardashians” in there somewhere. Those people know how to print money. Or maybe iCruz by Apple
 
I don't know why you would change from the basic design that has done well for you. You have a brand and now you want people to learn a new brand. Why? You could easily replace carwash with car coatings. I don't know, I think the original has good visuals and makes you seem to be someone easily approachable.

Oh, and as far as cursive lettering. I don't know that I would go there. It's kind of a dying form. A lot of the schools don't even teach it anymore. In a decade or so, you'll probably have a lot of adults who can't even read it.
 
I don't know why you would change from the basic design that has done well for you. You have a brand and now you want people to learn a new brand. Why? You could easily replace carwash with car coatings. I don't know, I think the original has good visuals and makes you seem to be someone easily approachable.

Oh, and as far as cursive lettering. I don't know that I would go there. It's kind of a dying form. A lot of the schools don't even teach it anymore. In a decade or so, you'll probably have a lot of adults who can't even read it.
Your not wrong, my 12 year old in the 8th grade has never been taught cursive.

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I don't know why you would change from the basic design that has done well for you. You have a brand and now you want people to learn a new brand. Why? You could easily replace carwash with car coatings. I don't know, I think the original has good visuals and makes you seem to be someone easily approachable.

Oh, and as far as cursive lettering. I don't know that I would go there. It's kind of a dying form. A lot of the schools don't even teach it anymore. In a decade or so, you'll probably have a lot of adults who can't even read it.
So the car wash will still exsist for a while, it has future plans but for right now I think this is the best route but I did take what you said and I tired to use part of my old logo with the new one.

Thoughts??
ba4af091d94cf4a392b97660e8e12f72.jpg
ecddee0777214a533b864ee2e68c8164.jpg
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First one IMO. I like it. It’s smoooth.


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