HAMBO
New member
- Jan 19, 2017
- 126
- 0
Just something to consider, couldn’t “Coated by Cruz” (which I agree has a nice ring to it) present two potential branding problems:
1) New customers who may want a good polish but no coating may be dissuaded (or not realize you offer polishing standalone), or perhaps some new customer doesn’t even know what a ceramic coating is when they are looking for a polishing service?
2) If down the road the popularity of coatings were to be replaced by the popularity of some other new paint protection technology, you’d have to rebrand again or be linked to something no longer en vogue.
I do like the logo though! Good luck with the name change
1) New customers who may want a good polish but no coating may be dissuaded (or not realize you offer polishing standalone), or perhaps some new customer doesn’t even know what a ceramic coating is when they are looking for a polishing service?
2) If down the road the popularity of coatings were to be replaced by the popularity of some other new paint protection technology, you’d have to rebrand again or be linked to something no longer en vogue.
I do like the logo though! Good luck with the name change