New Company - Need New Slogan! Ideas?

I was told not to use as smooth as a babies bottom (for certain reason I won't get into) :D

I was told to use "as smooth as a bikini wax" however

Now that I think of it it might have been Brazilian???
 
I was told not to use as smooth as a babies bottom (for certain reason I won't get into) :D

I was told to use "as smooth as a bikini wax" however

Now that I think of it it might have been Brazilian???


I may need to stock only Brazilian waxes though lol?!?!?!?
 
Hi Anthony...Just a thought I happened to have:

Bates_Logo.jpg



:eek:

Bob
 
Master Bates Detailing ... Let Us Lend You A Hand :dblthumb2:
 
LOL - you are all crazy man! Love the jokes, and the 2 serious slogans lol.


What do you guys think about :

We sweat the details, so you don't have to. ?????
 
Lol I had a local competitor post a big sign in front of his shop stating

" Best Hand Job In Town!"

On a serious note... I've always liked...

We'll put the pride back in your ride!
 
cli·ché, cli·ché, cli·ché
klēˈSHā kli-,kli-,ˈklēˌSHā/
noun
noun: cliché; plural noun: clichés; noun: cliche; plural noun: cliches
1.
a phrase or opinion that is overused and betrays a lack of original thought.

How many times have you seen some crap about some sale event, or how some guy has a great business because he is reliable, trusted, etc. It almost makes me think he is less reliable the more clever or cliche his sign is. If you have a huge fancy/flashy expensive truck then it says you make a LOT of money off of your clients. I would rather pay the guy who drives a work truck and who is down to earth.

What do you want people to think of you? Local vs corporate, mom and pop feel, not a low wage rookie getting paid like a dozen others in a car washs or corporate franchises to clean your car where the funds go to the owner and not the kids.

How do you convey that in your region.

Large magnet with name and number on the side of your car (if your neighborhood does not allow work vans/trucks with signage in the subdivision).
I save you money by not advertising.
I am a business that has grown from referrals
Something about how protecting your car can save money or make the value of a car better.... IDK

I once asked a merry maid franchisee how she got the most business, she said it was from people calling when they saw their neighbors had a merry maids car in their driveway SO make sure your phone number is big enough alleast 4 inches tall. If they see you detailing a car for 6 hours they will think you are good. If you have your price on your car then they know how much and how good you are by watching you for half the day.

My friend owns a local one person steam cleaning business and I told him to get a booth at the farmers market/ the weekend main street small business event. DO NOT park a car there! But, have some old junk yard panels and redo them in front of people and leave a pile of cards for them to take. Leave a bowl of candy out for kids, Have a game for kids to scratch the paint with a comb or brush or something and fix it.

Go clean fire trucks, teachers cars, or something for free and at some event. Maybe the fair

THE QUESTION IS: why would they pay you vs someone else. You have to give them a reason to choose you, price, quality, or as you will discover in an event like above, bc they remember and like you and want to support your business bc you support the community vs finding the best price.


A lot were funny, I did like this for something simple and clever but not a cliche:
Bates ....Beautiful appearance that everyone see's

The picture was great too!
 
Or the kids could through something at the panels.

My friend had them throw stuff that stains, on the carpet bulls eye, and he even cleaned the paint off

My dad started out as a handyman with a contractors license in a small business group that had one of everything, lawyer, banker, accountant, etc 400+ people and he was so busy with so many people he had to sell his business to another guy, so that he could focus on the houses and additions they eventually asked him to build a decade down the road. He succeeded bc it's all about your clientele/community and if they keep calling you and coming back.

Where do you want to be in a decade?
 
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