We had a small snow squall and the roads were salted. Everyone's cars look horrible. It all melted and dried up today. Tomorrow temps are supposed to be 50 degrees. I sent out a text blast to my best customers that said:
"I'm washing cars tomorrow. If you'd like to get the salt off your vehicles, let me know. I will swing by wherever your vehicle is. Just doing hand washes and quick waxes."
I got 4 vehicle appointments for tomorrow; immediate replies to the text!
I was on the fence on whether to try this. Maybe people would think I was spamming them. Maybe no one will wash their car since it is only going to snow again next week. Maybe everyone is going to the Swirl Wash. But I was happy to find that people said things like "Sure. Thanks for letting me know!" and "OK come wash the Camaro."
"I'm washing cars tomorrow. If you'd like to get the salt off your vehicles, let me know. I will swing by wherever your vehicle is. Just doing hand washes and quick waxes."
I got 4 vehicle appointments for tomorrow; immediate replies to the text!
I was on the fence on whether to try this. Maybe people would think I was spamming them. Maybe no one will wash their car since it is only going to snow again next week. Maybe everyone is going to the Swirl Wash. But I was happy to find that people said things like "Sure. Thanks for letting me know!" and "OK come wash the Camaro."