STOP CLEANING YOUR TIRES WITH CAUSTIC ALL PURPOSE CLEANERS! These high-octane, inexpensive cleaners actually do more harm than good. The issue with most all purpose cleaners is that they're formulated to meet a certain price point, and in order to achieve that inexpensive price point, caustic ingredients are often found in these products. These caustic detergents are harmful to you AND your tires!
You see, tires contain antiozonants, rubber conditioners, and UV absorbers that help keep the tire flexible. The wrong cleaner will actually cause the antiozonants, rubber conditioners, and UV absorbers to leach out of the tire, resulting in browning, discoloration and cracking of the tire. McKee's 37 Tire & Rubber Rejuvenator is non-caustic, non-acidic, and it will not harm your tires!