If anybody knows about surviving in the Northeast...I guess it would be Northeast Detailing, ha. I'm up in New Hampshire, and have had to struggle through many winters.
Is it possible? Of course it is. But, you HAVE to save, and expect to be absolutely dead business wise. I'm not saying that means you will be dead...but, you had to save as if you will be.
You have to accumulate some accounts that will offer you volume even in the winter. They'll expect to pay the same amount all year round. They're an inconvenience during the busy months...but help quite a bit in the winter.
Once you get really busy with retail clients...you can start weeding out those pesky accounts (if you choose). I chose to weed out the accounts once I was firmly on my feet during winter.
It's not easy. I don't think anybody that owns a detailing business in the world will tell you otherwise. Every single one of us took a risk.
The strong survive my friend. If you aren't extremely passionate about it...then don't jump in. Don't expect customers to come running right away. Word of mouth takes years to build up. But, in the end...your word of mouth reputation will become your biggest advertisement.
Not to scare you. But, I can't count how many detail shops I've seen come and go. If you go into it...go all in, and be prepared. If you're ready, passionate, do quality work, make smart advertisement decisions, and are a good people person...I can't imagine you'd fail at it. :xyxthumbs:
